TEYA (2023)

Designing a financial super app to unify a previously fragmented experience

I designed a super app that encompasses multiple financial products, realising a long-term vision of the company and solving a major pain point for the users.

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TEYA (2023)

0 to 1: Designing a business account app

I designed the end-to-end native mobile experience for a business banking app - including doing 25+ hours of user research and testing to inform the discovery phase, prioritise the roadmap and shape the product.

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TEYA (2022)

Building a design system from scratch

I built over 50% of a design system, replacing separate design systems across 8+ teams. This effort resulted in a consistent experience for the end user and enhanced operational efficiencies.

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upswells, WEB APP (2021)

How can we design an onboarding experience to build trust?

Through rounds of user testing and iterating on the designs, we came up with an onboarding experience that users described as “smooth” and “clear”

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PAPERPLANES, WEBSITE (2021)

How can we improve content discovery on a publication?

We added multiple affordances through which users could discover the wide range of topics on site without friction. Done with Aakash Rodrigues.

*Winner of a People’s Voice Webby

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MILY, Mobile APP (2021)

How can we increase engagement on a savings app?

We experimented with using milestones, variable rewards and microcopy to entice users to save more often. Done with Aakash Rodrigues.

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